The tale behind Aro

The tale behind Anou

Our Mission

We manage all the complex formulations in our lab for you to enjoy effortless yet effective formulations made to enhance your skin’s natural glow and suit a range of skin tones and types. Every product delivers effective results while ensuring a premium user experience.

Our Values

  • quality check icon

    Quality

    Ensuring the highest standards in formulation, safety, and efficacy.

  • hand catching heart

    Integrity/Authenticity

    Committed to honesty and transparency in all product claims and practices.

  • diamond icon

    Premium

    Elevating your routine with premium ingredients and exquisite packaging for a truly indulgent experience.

  • inclusivity icon

    Inclusivity

    Creating products that cater to a diverse range of skin types and tones.

  • innovation icon

    Innovation

    Embracing new technologies and methodologies to continually improve and evolve our offerings.

  • education icon

    Education

    Empowering customers with knowledge about skincare and the benefits of our products.

The tale behind Aro

The tale behind Anou

At the core of our brand is the name "Anoū," which combines timelessness with modern innovation. It represents a fresh start and is inspired by the idea of “anew.” 

A Note From the Founders:

Anoū (a-new) Skin began with a simple mission to develop solution-focused skincare products formulated with time-tested ingredients combined with new-age science. We believe skin care should be simple, not a science experiment. We create tailored solutions to address specific concerns, eliminating the guesswork and ensuring effective results. Our products are intentionally created for skins of all colors and ages, with a focus on integrity, quality, and transparency.
From our family to yours, thank you for trusting us to be a part of your identity. Our goal is to empower you to make the best, straightforward choices for your skin. Join us in reinventing the joy of self-care and embracing "a new" version of yourself.


Yours Truly,

Loukya & Sanjiti
Founders, Anoū Skin

A Note From the Founders:

two happy girls

A Note From the Founders:

Anoū (a-new) Skin began with a simple mission to develop solution-focused skincare products formulated with time-tested ingredients combined with new-age science. We believe skin care should be simple, not a science experiment. We create tailored solutions to address specific concerns, eliminating the guesswork and ensuring effective results. Our products are intentionally created for skins of all colors and ages, with a focus on integrity, quality, and transparency.
From our family to yours, thank you for trusting us to be a part of your identity. Our goal is to empower you to make the best, straightforward choices for your skin. Join us in reinventing the joy of self-care and embracing "a new" version of yourself.


Yours Truly,

Loukya & Sanjiti
Founders, Anoū Skin